Dara McBride

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Your Social Media Career: Multiple Roles
Let’s talk about careers in social media. Social media manager. SEO specialist. Online marketer. How many different roles are open to someone with social media skills? If you are looking for a career in social media, there are multiple avenues....
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Put Your Heart In It: Empathy in the Workplace
It makes sense why we become attached to our offices, coworkers and clients. Studies suggest a third of our adult lives are spent at work. We may spend more time with our work colleagues than with our own friends and families....
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Write a Killer Social Bio
Nice to e-meet you! There’s no second chance at a first impression, but on the Internet, we do seem to meet each other again and again. We’re on multiple platforms and in various channels. We develop deep connections to others...
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Tweet Your Way Happy: Communicate Positivity
Positivity can lead to more positivity. For anyone who has ever felt a smile spread across their face after seeing a good friend, it should be no surprise to hear. We’ve heard before that feelings are contagious. Pass a grumpy colleague...
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Growth Is Hard! Here’s Our Advice
It’s scary to put yourself out there. All too often, we might know in our hearts what we want, but be afraid of the path to get there. Perhaps you are the person in your office who is always intrigued...
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Everything Is Shareable Online. Or Is It?
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Let’s take this back to the college lecture halls: Do you understand copyright law? We don’t mean to scare you! In fact, learning about the dos and don’ts of copyright might be easier than you think. It’s definitely important. Online,...
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Generalists Can Excel Too
As we join different platforms and are tasked with filling in more and more bios (and using fewer and fewer words for each one) it can be difficult to define ourselves. How do we whittle down what we do into...
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Leaders Share Digital Lessons
Good leaders inspire us. They motivate us and encourage us to be our best selves. Thanks to the connections we can make today online, at any moment we are close to potential mentors and managers who can help us find...
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5 Ways Small Businesses Can Add Video
You own a small business and want to try video. Where to begin? As business owners look to incorporate more and more videos into their marketing strategies—and report positive results—you may be wondering how video can fit into the marketing plan...
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Your Messy Inbox: Embrace the Chaos?
It’s been said that a messy desk is a sign of genius. OK, so what does a cluttered inbox mean? As personal notes, promotional messages, invitations, and subscriptions flow in every hour on the hour, our inboxes quickly fill up. According...
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