Nancy Dibert

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Why you should optimize your visual social media content
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Images are a vital element of social media. Set a photo with screwy dimensions as your profile pic or cover photo, and you’ve immediately set the tone all wrong. Bookmark these convenient graphics now, and you’ll have the sizes handy...
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If/When Your Social Media Manager Makes a Mistake
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“Boy, I sure hope someone got fired for that blunder.” How often have you seen that sentiment on social media? It’s one of those phrases that tends to crop up whenever a person or brand posts something on a social...
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Is Your Brand Sharing its Content on Social Enough?
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Is Your Brand Sharing its Content Enough on Social and the Social Web? View image | gettyimages.com Simply writing and publishing blog posts isn’t enough. Here are 15 additional places you should be sharing your blog posts. Source: www.searchenginejournal.com For many organizations and...
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Disruptive Technologies: A Business Threat or Opportunity?
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Disruptive Technologies: A Business Threat or Opportunity? “April 13th, 2000. The day the music industry and the internet became best frenemies forever. That’s the day Metallica v. Napster, Inc. was filed in the United States District Court for the Northern District of...
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How Hiring a Journalist Can Improve Your Content Marketing
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The world is full of snappy writers who can garner traffic, clicks, and “likes” that give a short-term lift to your promotion. But it’s getting noisy out there. Successful content marketing has to make a lasting impression and provide something authentic to...
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Should You Hire a Social Media Manager? Probably Yes
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“If you’ve tried to tack social media management on to your job, then you already know how difficult it can be. It’s hard to make it a priority over customer phone calls, sales, accounting and staffing (the list goes on).”...
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A person writing on a paper
5 Hacks To Write the Headlines Your Readers Want
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Great headlines grab attention, and clicks. This 5-step process can give you the text you need to get the readers you want. Source: www.searchenginejournal.com One of our favorite strategies to create headlines that resonate is this: Cut to the chase and...
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Social Media: Time to Pay Up?
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Is organic social doomed? Sean Ashcroft investigates. Source: b2bmarketing.net The downside to the decrease in organic reach is that the broad audience that businesses could potentially market to is on the verge of disappearing. The upside is this: Paid reach...
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Twitter Replies: A Simple Guide for Business Engagement
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Learn helpful data on the components of a tweet when you respond to people on Twitter — and use it to inform your own social media response strategy. Source: blog.hubspot.com In 2015, there is no question that people are talking about...
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Social Media Tools and Resources on Pinterest
Social Media Tools and Resources for Social Media Managers
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Social Media Tools Who doesn't love great resources? For a social media marketer, our tools can sometimes feel like getting a new car. We take them out for a spin and move them through their paces to see if it's...
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