Advertising

Person With Difficulty And Questions In Studies

Marketing Expertise Makes Fake Brands Feel Real

by Dara McBride|March 29, 2021January 05, 2022|Advertising

Are your eyes deceiving you, or is that label advertising a brand that doesn’t exist? For April Fools’ Day, we take a look at real marketing for fake products. It may seem silly, but even fake apps and brands need...

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Create Strong Branded Merchandise For Your Business

by Dara McBride|March 15, 2021January 03, 2022|Advertising

Adding merchandise to your organization’s marketing efforts could strengthen your brand recognition. Branded merchandise is an option for your business – no matter how big or how small your organization. That’s right; coffee cups, T-shirts, stickers, or whatever fits your...

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Multi-Channel Marketing Meets Consumers Where They Are

by Dara McBride|October 27, 2020January 05, 2022|Advertising

When consumers are everywhere, your marketing materials should be too. Creating a cohesive campaign with multi-channel marketing means meeting people where they are. So, what is multi-channel marketing? And why is it important for your business? In today’s world, we...

Add Video to Your Events

by Dara McBride|July 30, 2019May 15, 2020|Advertising, Email Marketing, Event Marketing, Marketing, Marketing Insights, Media, Promotion, Social Media

Bring your event to guests with video. Thanks to social and online options, no one is ever excluded from the guest list. Using video across your social media platforms, you can extend your marketing powers while playing with new tools....

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Don’t Forget These Personalization Tips

by Dara McBride|May 07, 2019May 12, 2020|Advertising, Content Marketing, Email Marketing, Marketing, Marketing Insights, Social Media

Data, data, data. People crave a personal connection online and in the real world. Thanks to the wealth of social media and marketing insights we’re now able to collect, we can easily innovate to customize the user experience in ways...