Advertising

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Marketing Expertise Makes Fake Brands Feel Real
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Are your eyes deceiving you, or is that label advertising a brand that doesn’t exist? For April Fools’ Day, we take a look at real marketing for fake products. It may seem silly, but even fake apps and brands need...
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Create Strong Branded Merchandise For Your Business
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Adding merchandise to your organization’s marketing efforts could strengthen your brand recognition. Branded merchandise is an option for your business – no matter how big or how small your organization. That’s right; coffee cups, T-shirts, stickers, or whatever fits your...
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Multi-Channel Marketing Meets Consumers Where They Are
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When consumers are everywhere, your marketing materials should be too. Creating a cohesive campaign with multi-channel marketing means meeting people where they are. So, what is multi-channel marketing? And why is it important for your business? In today’s world, we...
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Influencer Marketing Makes Promotions Personal
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I like it! Those three words hold the power of the personal recommendation. Influencer marketing can open doors for your business. Are you looking to step up your digital game? If your strategy already includes social media management and digital...
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Good Marketing in a Crisis
Advertising Is More Important in a Crisis
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Good marketing is more important than ever.
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How Can Marketers Be Helpers in Uncertain Times
In Times of Crisis, Understand Your Audience’s Needs
In times of crisis, it’s especially important to understand what your audience wants.
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Google My Business storefront
Who to Call? Google My Business Tells You
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Google My Business should help you stand out in online searches and make it easy for customers to choose your services and connect.
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Track traffic to your website
Gain Insights with Website Traffic
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Knock, knock! Who’s there? If you don’t know how to track traffic to your website, you may not know who is standing on your doorstep and how they got there. Brand awareness represents how familiar your target audience is with...
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Say Hello to Your New friends and meet potential clients
Hello! Let’s Meet Up! Clients and Friends
How can we make new friends and meet potential clients? Longtime followers and returning customers are great. That’s because they are your most loyal supporters and promoters. These are the folks who already know who you are. They also understand...
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Learn from digital marketing
Advance Your Digital Marketing Career
As digital marketers, we are always learning. Whether navigating a new app or staying up-to-date on industry news, it is important to stay curious. Taking a short course or earning a certificate can help professionals expand their talents. It can also help...
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