Advertising

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Marketing Expertise Makes Fake Brands Feel Real
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Are your eyes deceiving you, or is that label advertising a brand that doesn’t exist? For April Fools’ Day, we take a look at real marketing for fake products. It may seem silly, but even fake apps and brands need...
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Create Strong Branded Merchandise For Your Business
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Adding merchandise to your organization’s marketing efforts could strengthen your brand recognition. Branded merchandise is an option for your business – no matter how big or how small your organization. That’s right; coffee cups, T-shirts, stickers, or whatever fits your...
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Multi-Channel Marketing Meets Consumers Where They Are
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When consumers are everywhere, your marketing materials should be too. Creating a cohesive campaign with multi-channel marketing means meeting people where they are. So, what is multi-channel marketing? And why is it important for your business? In today’s world, we...
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Say Hello to Your New friends and meet potential clients
Hello! Let’s Meet Up! Clients and Friends
How can we make new friends and meet potential clients? Longtime followers and returning customers are great. That’s because they are your most loyal supporters and promoters. These are the folks who already know who you are. They also understand...
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Marketing event videos through mobile
Add Video to Your Events
Bring your event to guests with video. Thanks to social and online options, no one is ever excluded from the guest list. Using video across your social media platforms, you can extend your marketing powers while playing with new tools....
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Make Your Social Media Move
In online marketing, words alone don’t cut it. According to molecular biologist and Brain Rules creator John Medina, “Vision trumps all other senses.” For example, Medina says that three days after hearing a piece of information people will remember 10 percent of...
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Let’s Get Visual with Strong Images
Images can help you tell a story. Strong visuals grab our attention. They make us laugh, cry, and feel every emotion in between. But, if you have limited resources, upping your visual game may feel like turning straw into gold....
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Opened Gift box with a wooden background
Don’t Forget These Personalization Tips
Data, data, data. People crave a personal connection online and in the real world. Thanks to the wealth of social media and marketing insights we’re now able to collect, we can easily innovate to customize the user experience in ways...
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Google map pointing Citadel, Franklin Mint Federal Credit Union and Franklin Mint Fed Credit Union
Google Knowledge Panel: What You Need to Know
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Have you done any searches online lately? We’re sure you’ve noticed that just below the top few results, there’s a big square with three suggestions of local businesses that are relevant to your search.  The first few results are always...
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This image showing the place of Ads in Desktop and Mobiles
What to Know: Google Chrome’s Ad Blocking Update
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Google Chrome is used by nearly half of all Internet users, and big changes in regards to how we use the browser are on the horizon. Come tomorrow, February 15th, Google will enforce ad blocking on all websites – desktop...
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