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How Credit Unions Can Focus on Community-Oriented Marketing
by Dara McBride|June 29, 2020|Credit Union Marketing
Uplift your neighbors and community. Your credit unions should focus on marketing related to education, information, and support.
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3 Tips for Credit Unions on Social Media
Social Media Presence for Credit Unions
by Dara McBride|May 09, 2020|Credit Union Marketing, Public Relations, Social Media, Social Media Tools
Credit union social media requires some extra care, forethought, and planning. Here's how to cover your bases and have a human presence on social media.
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Credit Union Marketing: Have a Plan to Implement Your Ideas
by Nancy Dibert|September 24, 2018|Credit Union Marketing, Marketing
Annual Credit Union Marketing Plan By Month It is important to create a marketing plan that supports your Credit Union’s overall strategic goals. You might be focusing more on gaining new memberships rather than on new loans. Or you might...
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Developing Your Social Media Strategy
by Nancy Dibert|August 28, 2018|Credit Union Marketing, Social Media, Social Media Tools
Social media can be a powerful tool and help you engage with and grow your audience. You’ll need a strategy to help you manage and maintain your social media presence. Engagement is key when it comes to social media. Additionally,...
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How to Make Your Brand Stand Out from the Crowd
by Nancy Dibert|July 05, 2018|Credit Union Marketing, Marketing Insights
Today’s brands have to have great benefits, provide value, and most importantly be unique. Considering how crowded the landscape is in any industry these days, it is especially crowded in the financial sector. Other credit unions and other banks offer...
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5 Things Credit Unions Should Know About SEO
by Nancy Dibert|April 11, 2018|Credit Union Marketing
Search Engine Optimization, or SEO is a term that’s thrown around a lot, but not everyone really knows what it means or what goes into it. We want to help demystify SEO for you, so you can help make your...
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Credit Union Marketing Strategies: Introducing the Xennial
by Nancy Dibert|December 26, 2017|Credit Union Marketing
Introducing the Xennial It’s time to reevaluate your credit union marketing and note what has worked and what needs some fine-tuning. Financial marketing has focused heavily on capturing the ever-demanding attention of the mobile-first user, especially Millennials. While Millennials will...
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Make Your Credit Union Website More ADA Compliant
by Nancy Dibert|November 20, 2017|Credit Union Marketing, Websites
Recently, there have been several lawsuits filed against credit unions for their websites not being accessible enough to people with disabilities. The Department of Justice has taken notice and will likely issue accessibility standards regarding websites in the not too...
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Mobile Search and Why Credit Unions Need to Care
by Nancy Dibert|November 08, 2017|Credit Union Marketing, Marketing, Mobile
Mobile Search Is Important to Credit Union Marketing Credit unions! Are your websites optimized for mobile search? With a total number of estimated smartphone users in the US topping 224.3 million in 2017, there’s no doubt that we’re all doing...
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