Event Marketing

Should you use a virtual background on your next video call?

Pros and Cons of Using a Virtual Video Background

by Dara McBride|May 19, 2020July 10, 2020|Event Marketing, Public Relations, Public Speaking

A virtual background can serve as a fun icebreaker or become a silly distraction. So, should you use one on your next video call?

Have Fun with Gamification

by Dara McBride|September 19, 2019March 26, 2021|Email Marketing, Event Marketing, Marketing Insights, Promotion, Social Media

Let’s play a game. From Foursquare to Uber, gamification has become an accepted part of how people interact with companies. By reorganizing everyday activities into a game, consumers can engage with a brand in a fun and memorable way. Whether...

Add Video to Your Events

by Dara McBride|July 30, 2019May 15, 2020|Advertising, Email Marketing, Event Marketing, Marketing, Marketing Insights, Media, Promotion, Social Media

Bring your event to guests with video. Thanks to social and online options, no one is ever excluded from the guest list. Using video across your social media platforms, you can extend your marketing powers while playing with new tools....