Knock, knock! Who’s there? If you don’t know how to track traffic to your website, you may not know who is standing on your doorstep and how they got there. Brand awareness represents how familiar your target audience is with...
As digital marketers, we are always learning. Whether navigating a new app or staying up-to-date on industry news, it is important to stay curious. Taking a short course or earning a certificate can help professionals expand their talents. It can also help...
Let’s talk about careers in social media. Social media manager. SEO specialist. Online marketer. How many different roles are open to someone with social media skills? If you are looking for a career in social media, there are multiple avenues....
Search Engine Optimization, or SEO is a term that’s thrown around a lot, but not everyone really knows what it means or what goes into it. We want to help demystify SEO for you, so you can help make your...
So at this point you know that SEO stands for Search Engine Optimization. SEO represents the tactics you can apply to your website to make it rank higher on search engines like Google, Yahoo, & Bing. There are many factors...