Good leaders keep us on track.
Leadership and strategy are closely linked. Without a captain and destination, we would be aimlessly paddling about.
But a good leader knows setting a strategy isn’t about merely creating a to-do list. First, a good leader needs to gather information. It’s important to talk with clients and colleagues. Then, it’s time to make informed decisions on where to go.
Need inspiration? Here are four quotes to help inspire you as a leader.
Get ready to set your business and marketing strategy!
1. Remember you are part of a community
As leaders, it is incumbent on all of us to make sure we are building a world in which every individual has an opportunity to thrive.
Andrew Ng in Harvard Business Review
2. Think about what sets you apart from the crowd
Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.
Michael Porter in Fast Company
3. Remember that success doesn’t happen overnight
Social media requires that business leaders start thinking like small-town shop owners. This means taking the long view and avoiding short-term benchmarks to gauge progress.
Gary Vaynerchuk in Entrepreneur
4. Take ownership of your vision (and see it through!)
Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.
Jack Welch in CNBC