marketing principles

Need Support? Content Pillars Lift Up Credit Union Messaging

by Dara McBride|September 21, 2020January 05, 2022|Content Marketing, Credit Union Marketing

Blogs, tweets, posts, newsletters. Where will all the copy come from? For your credit union marketing plan, content pillars are your best friends. Between social media needs and marketing materials, copy can add up. Content pillars are the materials you...

consumer psychology thoughts with bulb image with a black background

4 Consumer Psychology Principles to Incorporate in Your Marketing

by Nancy Dibert|October 16, 2018October 16, 2023|Marketing 101

Understand the Psychology of Marketing Marketing involves influencing people’s behavior. Whether you want to drive traffic to your store, increase sales for a specific product, or introduce a new service you want people to buy, visit, and engage with your...