Insights and Musings Category: Public Relations

Understanding Inbound vs. Outbound Marketing Differences

by Dara McBride|January 14, 2020June 12, 2020|Content Marketing, Email Marketing, Inbound Marketing, Marketing, Public Relations

We may be emailing, blogging, tweeting, or cold calling, among other communications. That’s why it’s important to understand fundamentals like inbound and outbound marketing.

Peter Shankman Joins Epic Marketing as Futurist in Residence

by Nancy Dibert|December 10, 2019June 02, 2020|Content Marketing, Leadership, Marketing, Media, Promotion, Public Relations, Public Speaking, Social Media, Thought Leadership

The founder of “Help a Reporter Out” and 4-time bestselling author links with award-winning marketing agency to provide industry insights, client guidance, and never-before-heard dad jokes. ODESSA, DE/NEW YORK, NY, December 10, 2019: Epic Marketing Consultants Corporation, a full-service...

Epic Marketing and Delaware ShoutOut Form Partnership

by Dara McBride|December 04, 2019June 02, 2020|Promotion, Public Relations

Epic Marketing Consultants Corporation, a full-service marketing agency, entered into an agreement with Delaware ShoutOut, LLC, a social media management and training firm, to acquire Delaware ShoutOut’s ongoing social media management division earlier this summer.

Wreath of fall leaves with "Happy Thanksgiving!"

6 Gratitude Quotes to Move You

by Dara McBride|November 28, 2019January 05, 2020|Leadership, Public Relations, Public Speaking, Thought Leadership

As we enter into another season of giving and appreciation, find inspiration for your messages of gratitude from these six quotes.

Tips to Make Your Brand Stick

by Dara McBride|November 26, 2019May 15, 2020|Content Marketing, Marketing, Promotion, Public Relations

It can be easy to introduce ourselves with confidence when we know who we are.

Share the Love: Make Your Audience Feel Special

by Dara McBride|November 21, 2019May 15, 2020|Content Marketing, Email Marketing, Event Marketing, Marketing Insights, Promotion, Public Relations

In this busy holiday season, how can you make your audience feel loved? The turkey isn’t the only thing being stuffed this holiday season. Inboxes and mailboxes are both seeing an influx of holiday greetings. During the holidays, businesses may...

Discover New Contacts, discover new contacts and grow our businesses

Organize and Find Contacts

by Dara McBride|November 19, 2019December 09, 2019|Consulting, Email Marketing, Leadership, Marketing, Marketing Insights, Public Relations, Social Media, Social Media Tools

It’s all about who you know. No matter what your industry, the ability to establish and sustain key relationships is paramount. It is often thanks to our networks that we are able to discover new contacts and grow our businesses....

Building relationships through Social media marketing

Take It To The Next Level: Relationship Marketing

by Dara McBride|October 17, 2019May 15, 2020|Email Marketing, Event Marketing, Marketing Insights, Promotion, Public Relations, Social Media

You are building relationships through your marketing. Your fans, followers, consumer, and clients aren’t nameless and faceless. Each one is a person with a special interest in you and your business. And you have a special relationship with them. When...

Snail in green leaf with a green background

Slow Down and Make Time to Relax

by Dara McBride|July 18, 2019May 15, 2020|Marketing, Marketing Insights, Media, Public Relations, Public Speaking, Thought Leadership

Slowing down is just as important as speeding up. With so much on our to-do lists, taking a quiet moment to yourself can feel counterintuitive. Sitting still—away from your devices and the endless scroll—may at first encourage your mind to...

Put Your Heart In It: Empathy in the Workplace

by Dara McBride|June 25, 2019May 15, 2020|Leadership, Marketing Insights, Public Relations, Thought Leadership

It makes sense why we become attached to our offices, coworkers and clients. Studies suggest a third of our adult lives are spent at work. We may spend more time with our work colleagues than with our own friends and families....

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Public Relations

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