branding

Gray Metal Hand Railings
Accelerated Marketing Is the Smart Way to Think About ‘Going Viral’
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Seeing your content spread like wildfire is an incredible marketing opportunity. But it can’t necessarily be planned. Or can it? Don’t deny it: Seeing your organization’s content “go viral” is a little bit of a dream. Why wouldn’t it be?...
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Notebook Featuring Website Design Sketches Beside the Iphone on Table
Website Checkups Keep Your Content Fresh and Competitive
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Your organization’s website is its digital storefront. An outdated or poorly constructed website could keep customers from knocking on your door. A regular checkup to ensure your website is up to date is like an annual physical. If you feel...
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Person With Difficulty And Questions In Studies
Marketing Expertise Makes Fake Brands Feel Real for Fictional Worlds
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Are your eyes deceiving you, or is that label advertising a brand that doesn’t exist? For April Fools’ Day, we take a look at real marketing for fake products. It may seem silly, but even fake apps and brands need...
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Photo of Five Assorted-color Pens on Paper
Create Strong Branded Merchandise For Your Business
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Adding merchandise to your organization’s marketing efforts could strengthen your brand recognition. Branded merchandise is an option for your business – no matter how big or how small your organization. That’s right; coffee cups, T-shirts, stickers, or whatever fits your...
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person holding white android smartphone to look at social media app comments and reactions
Click “Like” or “Love”: The Meanings Behind Social Media Reactions
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Is your social media relationship ready for the next step? It’s time to move from “like” to “love.” Learning the true meanings behind social media reactions “like” and “love” could be just as helpful to marketers as it is to...
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colors swatches fanned out on table
Rainbow Connections: What’s the Story Behind Color of the Year
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Step aside New Year’s resolutions. It’s time to talk about the color of the year. As one year fades into the next and drab winter lingers at the window, there’s still one fixture that arrives on the scene vibrant: the...
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Color Pencil Set
Thoughtful Graphic Design Forges Deeper Connections
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Compelling visuals grab attention and help spread your message. So, how much thought do you put into your designs? With visual content dominating the web, it has never been more important to pursue thoughtful graphic design. It is already readily...
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Do You Know How to Define Your Credit Union’s Voice Online?
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It starts with good branding. Developing a clear voice for your credit union online and through social media marketing is essential to communications and community success. It’s not enough for your credit union to have a presence online; your credit...
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black keyboard with rainbow backlighting
How Does an App Name Spell Success?
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From dating sites to travel platforms, successful apps find their marketing groove with the right calling card. What’s in an app name? Everything. Consider, for example, that the photo-sharing app and social media platform Instagram started out as Burbn. Like...
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