Leadership

How Nonprofit Board Leadership Helped Our Marketing Staff

by Epic Staff|February 08, 2024February 23, 2024|Epic News

What’s one way for businesses to invest in their communities and their staff? Look to nonprofit board leadership development. Great leaders help move an organization forward. They tinker with problems, forge connections, and see opportunities. At nonprofit organizations in particular,...

Promotional items for the MillSummit conference

MillSummit Recap: What We Learned and What Resonated

by Epic Staff|August 16, 2023August 17, 2023|Epic News

Epic Marketing Consultants sent four staffers to the 2023 MillSummit to meet with innovators and artists, learn about leadership and entrepreneurship, and find inspiration from across industries. Since 2017, the MillSummit conference in Wilmington, Del., has brought together a cross...

Smaller Credit Union? Find Support With a Mentor and Networking

by Dara McBride|February 22, 2021February 26, 2021|Credit Union Marketing

Finding a mentor can link your small business with the next steps needed to succeed. Credit union representatives are used to thinking about mentors and mentorship in terms of financial wellbeing. But what about their own? Mentorship can provide unique...

Thoughtful businessman using laptop while working in office

Positioning Your Credit Union as a Thought Leader

by Dara McBride|January 25, 2021January 05, 2022|Credit Union Marketing

Wouldn’t you like your CU to be known for innovation, leadership, and talent? As community-minded organizations, credit unions can naturally break out as thought leaders. This buzzy term fits right in when it comes to credit unions and their missions...

Raise Your Hand: Send Your Perfect Pitch Email

by Dara McBride|December 14, 2020December 12, 2020|Email Marketing

A pitch email is your shot to say hello. Here’s how to get it right. What are the ingredients to a perfect pitch email? As short as these missives can be, they can feel extremely challenging to write. Meanwhile, it...

Project Management: It’s What We All Should Be Doing

by Dara McBride|November 16, 2020January 05, 2022|Leadership

Is project management your job? Even if you’re not an official project manager, these skills and habits are ones to encourage. Project management. If you’ve ever tried to keep coworkers and deliverables on track, you know it can be more...

Crisis Leadership Skills Prepare Your Credit Union

by Dara McBride|October 06, 2020October 16, 2023|Credit Union Marketing

In a crisis, leadership becomes less about position and title, and more about actions, character, and results. In 2020, everyone is being tested. How is your credit union weathering the storm? Crisis leadership at your credit union requires communication. So...