influencer marketing

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3 Questions to Ask Before You Trust Online Reviews

by Dara McBride|August 09, 2021October 16, 2023|Marketing 101

Only about 5 to 10% of consumers write reviews. Here’s how to know when an online review can be trusted. Savvy shoppers place a lot of trust in online reviews. Whether good, bad, or mediocre, reviews and ratings have become...

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Add Public Relations to Your Credit Union Marketing Toolbox

by Dara McBride|May 03, 2021January 03, 2022|Public Relations

With social media blurring the definition of traditional public relations, how can smart PR elevate your credit union? In the communications toolbox, public relations could be one of the best tools for your credit union. But, it’s also a tool...

Use Consumer Advocacy in Your Credit Union Marketing

by Dara McBride|March 08, 2021March 06, 2021|Credit Union Marketing

How can your credit union marketing raise awareness and safeguard members? Consumer advocacy is a natural extension of a credit union’s mission. And, with thoughtful marketing and communications, your credit union can streamline its consumer advocacy efforts. As the name...