Use Your Words

Black and gray digital device with Apple Mail icon showing 20 unread emails

Email Marketing Compliance and What the Changes Mean for You

by Epic Staff|January 25, 2024January 10, 2024|Use Your Words

Are you drowning in a sea of unread emails, desperately searching for that one important message amidst the clutter? You’re not alone. With an average of 120 emails bombarding our inboxes daily, it's no wonder the struggle to stay on...

Email Marketing or Newsletter Marketing: Which is Better?

by Dara McBride|August 23, 2021November 14, 2024|Use Your Words

There are many tools to use in the marketing toolbox, so many that it’s worth delving into what makes each one unique. Is email marketing or newsletter marketing right for your organization? Now hear this: Email marketing and newsletter marketing...

Word Your Perfect Pitch by Thinking About Actions, Senses

by Dara McBride|August 16, 2021November 14, 2024|Use Your Words

There are only so many ways to explain what we do. Or are there? Consider the vocabulary you use to finesse the words in your perfect pitch. There’s often direction on what a perfect pitch looks like – but what...

Creative woman with business plans on the wall

Brainstorming Block? Here’s How to Work Through It

by Dara McBride|July 07, 2020November 14, 2024|Use Your Words

Does creative brainstorming leave you feeling overwhelmed? Having goals, routines, and a creative group can ensure a productive brainstorm.

Polish Your Communications in Minutes

by Dara McBride|March 18, 2020November 11, 2024|Use Your Words

If you can’t put your best face forward, it’s time to put your cleanest copy.

Make Your Copy Shine Online

by Dara McBride|November 12, 2019November 14, 2024|Use Your Words

Searchable, digestible, clickable, and shareable. Strong storytelling stands out anywhere. When we know how to grab attention and get our point across, we can call ourselves successful communicators. However, it’s also important to adjust our copy to fit the medium....

Relax, Take it easy and have fun in vaccination

Craft Your Out-of-Office Email

by Dara McBride|July 25, 2019November 14, 2024|Use Your Words

Rejuvenation is especially important in marketing. Fast-paced environments, exciting challenges, and frequent deadlines can be both thrilling and stressful. Even if marketers are happy in their industry, they can still feel overloaded and in need of a break. Yes, you can and...

Add Emojis for Fun, Creative Connections

by Dara McBride|July 23, 2019November 14, 2024|Use Your Words

Does your business speak emoji? There are more than 3,000 emojis at our fingertips⁠—and we are making use of them! Facebook statistics show an average of 5 billion emojis are sent each day on Facebook Messenger. And as of mid-2015—a few...

Your Inbox Knows Your Birthday

by Dara McBride|July 16, 2019November 14, 2024|Use Your Words

How can you make your digital well wishes feel authentic? People love to feel special. Keeping track of birthdays and milestones can be a special way to stay in touch with customers and clients. Coupons, discounts, and freebies are great birthday perks....

Opened Gift box with a wooden background

Don’t Forget These Personalization Tips

by Dara McBride|May 07, 2019November 14, 2024|Use Your Words

Data, data, data. People crave a personal connection online and in the real world. Thanks to the wealth of social media and marketing insights we’re now able to collect, we can easily innovate to customize the user experience in ways...

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