Use Your Words

Black and gray digital device with Apple Mail icon showing 20 unread emails

Email Marketing Compliance and What the Changes Mean for You

by Christopher Diem|January 25, 2024January 10, 2024|Use Your Words

Are you drowning in a sea of unread emails, desperately searching for that one important message amidst the clutter? You’re not alone. With an average of 120 emails bombarding our inboxes daily, it's no wonder the struggle to stay on...

Email Marketing or Newsletter Marketing: Which is Better?

by Dara McBride|August 23, 2021August 28, 2023|Use Your Words

There are many tools to use in the marketing toolbox, so many that it’s worth delving into what makes each one unique. Is email marketing or newsletter marketing right for your organization? Now hear this: Email marketing and newsletter marketing...

Word Your Perfect Pitch by Thinking About Actions, Senses

by Dara McBride|August 16, 2021August 28, 2023|Use Your Words

There are only so many ways to explain what we do. Or are there? Consider the vocabulary you use to finesse the words in your perfect pitch. There’s often direction on what a perfect pitch looks like – but what...

Polish Your Communications in Minutes

by Dara McBride|March 18, 2020October 16, 2023|Marketing, Use Your Words

If you can’t put your best face forward, it’s time to put your cleanest copy.

3 Ways to Improve Your SEO Strategy

by Dara McBride|March 10, 2020August 28, 2023|Use Your Words

Think of SEO this way: What are you known for and how do you want to be known? The answers you generate are the keywords and phrases that make up your SEO efforts.

Make Your Copy Shine Online

by Dara McBride|November 12, 2019August 28, 2023|Use Your Words

Searchable, digestible, clickable, and shareable. Strong storytelling stands out anywhere. When we know how to grab attention and get our point across, we can call ourselves successful communicators. However, it’s also important to adjust our copy to fit the medium....

Relax, Take it easy and have fun in vaccination

Craft Your Out-of-Office Email

by Dara McBride|July 25, 2019October 16, 2023|Use Your Words

Rejuvenation is especially important in marketing. Fast-paced environments, exciting challenges, and frequent deadlines can be both thrilling and stressful. Even if marketers are happy in their industry, they can still feel overloaded and in need of a break. Yes, you can and...

Your Inbox Knows Your Birthday

by Dara McBride|July 16, 2019October 16, 2023|Use Your Words

How can you make your digital well wishes feel authentic? People love to feel special. Keeping track of birthdays and milestones can be a special way to stay in touch with customers and clients. Coupons, discounts, and freebies are great birthday perks....

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